Today, omnichannel retailing is more than just a trend topic, it is a response to the fundamental change in buying behaviour in recent years. Dealers are faced with the challenge of linking all sales channels and customer touch points, continuously analysing, operating and controlling them. The target: A channel-independent, seamless information and shopping experience.

Reviews are a hard currency on Amazon and a fierce battle is raging around them! There are various, sometimes non-compliant, ways of getting hold of this sought-after commodity... and all this effort is only aimed at getting your own product to the customer.

YouTube is the second largest search engine on the Internet after Google. The number of users between 18 and 49 is increasing daily. Good reasons to push YouTube marketing. But how do I do that? Read the interview with Simon Kaiser from here.

Andreas Minich, Sales Director DACH at Oro, Inc. explains the potential of workflow digitalization in B2B commerce.

We use cookies

We use cookies on our website. Some of them are essential for the operation of the site, while others help us to improve this site and the user experience (tracking cookies). You can decide for yourself whether you want to allow cookies or not. Please note that if you reject them, you may not be able to use all the functionalities of the site.